Boadicea The Victorious, a British fragrance house, has introduced a new fragrance called Defender, intensifying competition in Nigeria’s fragrance market.
The exclusive launch event took place at the Lagos Marriott Hotel in Ikeja GRA, Lagos, showcasing luxury, elegance, and olfactory innovation. Hosted by Scentified by Cascades Luxury, the event brought together Nigeria’s elite, corporate leaders, and luxury lifestyle enthusiasts.
Crafted by Kamila Lelakova, the first female perfumer at Boadicea, Defender is described as a masterpiece of power, beauty, and individuality. The fragrance embodies Lelakova’s vision of combining power and beauty to create an inspiring force that encourages daring to be different.
Jeremy Taylor, the group commercial director of Boadicea The Victorious, highlighted the experiential nature of luxury fragrances at the event. He emphasized that fragrance is an extension of one’s personality and enhances how one feels, offering discerning customers a unique experience.
The launch of Defender signifies a significant milestone in the luxury fragrance industry in West Africa, blending heritage and innovation. Boadicea praised its partnership with Scentified by Cascades Luxury, its exclusive distributor in Nigeria, for delivering excellence in luxury fragrances.
Defender by Boadicea The Victorious is an Oriental Floral fragrance designed for both women and men. It features a unique blend of zesty ginger, grapefruit, dark licorice, honeyed cognac, and red berry compote, creating an unforgettable sensory journey.
The event was a mix of sophistication and entertainment, with guests enjoying instrumental music. Notable personalities, including Kate Obalim and Trevor Henry, praised the fragrance for its uniqueness and personal connection.
With 28 stores across Nigeria, Scentified by Cascades Luxury provides consumers with the opportunity to discover and appreciate the artistry of Defender by Boadicea The Victorious. Luxury lifestyle enthusiasts are invited to embark on a journey of discovery, boldness, and individuality.
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